The Spyder skiwear company would love nothing better than to stir a bit of controversy at the Games with its "slippery suit" and then ride to victory on the back of the Lindsey Vonn.
Thus far, Vonn has not diappointed.
Spyder makes the racing suits worn by the U.S. and Canadian Ski Teams, and unveiled this year’s model at the Games.The so-called slippery suit has been re-engineered at an estimated cost of $500,000 to shave off precious hundredths of seconds from racers’ times.“Remember the Speedo swimsuit in Beijing that garnered criticism because it allowed swimmers to be so much faster in the water?” asks Hillary Procknow of Backbone Media, which handles public relations for Spyder. “We are hoping to create similar buzz behind the new suit Spyder spent so much time engineering.”
Textile engineers refined the surface texture of the suit to reduce wind friction. They also reduced the volume of padding by 40 percent, using “intelligent” molecules that “lock together on impact to reduce shock,” according to a company press release.Page 1 of 8 | Next Page