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NY Mets: How They Really Lost (Out) To Yankees
CNBC.com | October 01, 2007 | 04:16 PM EDT

Let's start by saying that, technically, the New York Mets didn't lose anything. That's because any financial loss assumes that they would have made the playoffs to begin with. While that's a good assumption, considering that they were up by seven games with 17 games to go, I'm just pointing out that any losses aren't coming directly out of owner Fred Wilpon's pocket.

The loss is in potential bucks and with the Mets and Yankees opening new stadiums in 2009, I'd argue that the Mets lost more potential dollars than they have in any other year of team history.

Assuming this team was going to make it to the World Series, we'll say the Mets lose seven home games, which typically bring in $1 million each in revenue--and that's not including concessions. Then we have to consider SportsNet New York, the network the Mets own. There's probably a couple million left on the table in advertising for next year.

But the biggest loss will be what the Mets will lose to the Yankees. You see, there's not a whole lot of Mets fans who are automatically going to become Yankees fans. But where the real dollars are--in the luxury suites--companies who can't buy both will take a box in the new Yankees Stadium over Citi Field. The bottom line is if you're using a suite to close a deal, going to a Yankees game is more impressive. And you'll be willing to pay more for the Yankees than you would for the Mets.

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