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An NFL Rookie Jersey Sales Slump Is A Definite "Pick" For Me
CNBC.com | May 01, 2008 | 11:26 AM EDT

I don’t need to be a savant to figure out that it’s not going to be a record breaking year for NFL rookie jersey sales. With so many lineman and defensive players being picked in the NFL draft, (the first round yielded two QBs, five RBs and no wideouts), I'm sure the folks at Reebok aren’t expecting jerseys to fly off the shelves.

Just look at the fact that the top two picks don’t even have their numbers yet.

The Miami Dolphins signed their first pick Jake Long more than a week ago. You can pre-order his jersey on the team web site , but there isn’t a number attached. If the team thought he was at all marketable, that wouldn’t be the case. The Rams don’t have a number for the number two overall pick Chris Long either.

And the two first round quarterbacks have baffled me with their weird number selections. Matt Ryan is wearing No. 2, which is definitely the most uncommon QB number in the allowed range from 1-19. Recent wearers include Aaron Brooks and Tim Couch. It’s so uncommon that it actually looks like something is missing. The Ravens’ Joe Flacco took No. 5, which only looks OK because of Donovan McNabb.

Here are the jersey numbers we’ve been able to confirm for some of the other draft picks:

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