Real-Time Quote
US News
Page 1 of 3 | Next Page
Show Entire Article

USC's Upset Loss: Why It Means Money To Both Schools
CNBC.com | September 26, 2008 | 11:13 AM EDT

It's the story I consider every time a goliath in college football goes down. How much did the loss cost them and maybe their conference?

I've been doing some math this morning in light of USC's 27-21 loss to Oregon State last night and I've come up with a shocker.

USC and Oregon State might have MADE money for themselves with the upset.

Here's my work:

1. The biggest chunk of change on the line is $4.5 million that a conference gets if it has a team that is selected as a BCS at-large. I spoke to ESPN college football number cruncher Brad Edwards and he agreed with my assessment that it was pretty much a foregone conclusion that the Pac-10 wasn't going to get that at-large. It's not exactly rocket science given that there isn't another team from the conference in the Top 25. So forget about that.

2. Now let's assume--since you have to make assumptions--that USC runs the table, but doesn't make it to the BCS title game. That means they'd be slotted into the Rose Bowl. The Rose Bowl is part of the BCS system of course, but they run their own budget and are financially separate. In past years, the Rose Bowl has actually paid out more than the other BCS games. So if the number crunchers in USC's athletic department could pick a game to go to on appearance fee alone, it would likely be the Rose Bowl.

Page 1 of 3 | Next Page
Show Entire Article
Real-Time Quote
omniture pixel