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Michelle Wie Wins, Now What?
CNBC.com | November 16, 2009 | 09:36 AM EST

In October 2005, Michelle Wie was the talk of the world. This teenage golfer would not only beat the women, she would one day beat the men, we were told.

With this hope, Wie signed big endorsement deals with the likes of Nike and Sony.

But things didn't turn out so well for the phenom, as her career soon became defined by injury, a couple meltdowns and management changes.

With Wie, now 20, winning her first LPGA tournament yesterday, there's perhaps hope that her name could turn to gold again.

"I have to give her a ton of credit," said Eric Adelson, author of "The Sure Thing: The Making and Unmaking of Golf Phenom Michelle Wie," which hit stores this year. "She has overcome a lot. She could have given up a million times."

Adelson says that it's important to understand that Wie is still really young, even though she has been in the public eye for so long. At 20, Annika Sorenstam, who went on to win 72 LPGA tournaments, hadn't even won her first, Adelson noted.

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