Real-Time Quote
US News
Page 1 of 3 | Next Page
Show Entire Article

Why Zynga’s IPO Fell Flat
CNBC.com | December 16, 2011 | 12:36 PM EST

Zynga’slong-anticipated IPO did not benefit from the same first-day bumps that LinkedIn and Groupon soaring higher earlier this year. The social gaming company raised $1 billion—issuing 100 million shares at $10 a share – making it the largest Internet-related IPO since Google’s $1.4 billion offering back in 2004. The $10 price was at the upper end of the $8.50-$10 range, valuing the company at around $7 billion, $8.9 billion including unexercised options and warrants.

Zynga’s valuation may be huge compared to video game giants Electronic Arts -- $6.9 billion—and Activision Blizzard -- $13.6 billion.

But it’s actually much smaller than expected. Earlier this year the company was valued at $14 billion – it sold shares to investors for around $14. Some industry watchers talked about a $20 billion valuation and some employees reportedly were granted stock options at a higher valuation than $14 billion.

Page 1 of 3 | Next Page
Show Entire Article
Real-Time Quote
omniture pixel