Key shows such as Farnborough will provide a good indication of the extent of the recovery of the industry and where the opportunities lie, and we’re looking forward to meeting industry players, both old and new. If the mood at recent gatherings is anything to go by, the industry continues to be quietly confident that the market will recover, but with the euro zone crisis still on the horizon, few think this will happen tomorrow.

We’re cautiously optimistic that over the next couple of years the market will begin to pick up momentum again and are preparing for that with careful fleet planning and investment, a real focus on the continued quality and safety of our service, and breadth in our product offering that reflects what the market wants. The recent NetJets global purchase of aircraft valued at around $9.6 billion, one of the biggest deals in the history of private aviation is testimony to this long term confidence across the industry.

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